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Jordan Fureman, Filmmaker and Marketer

Hello! My name is Jordan Fureman. I am a fourth-year Film Production student at the Rochester Institute of Technology expected to graduate in May of 2021. Along with my BFA in Film Production, I am pursuing a minor in Marketing. I am originally from the small town of Wrightsville, PA, but I am looking forward to traveling to wherever in the world I am able to lend my services. I am hardworking, passionate, and always eager to learn more about Marketing and Filmmaking.

In the field of Marketing, I plan to specialize in social media and internet marketing, which is what the majority of the RIT courses I’ve taken have been focused on. I’ve been in charge of internet marketing for Franklin-Stevens Jewelers for some time, building a functional E-Commerce website that has boosted watch sales, and several social media accounts that have collectively accumulated nearly one thousand followers, allowing the store to have a direct line of interaction with the customer base. I have also directed, shot, and edited a short promotional video for RIT’s Expressive Communication Center, which they have been using to market their services to the RIT community.

During my four years at RIT, I was able to maintain over a 3.8 accumulative GPA while also working as the Director of Production at RIT’s SportsZone Live. I’ve worked there for the past 3 years and have been one of the student managers for almost 2 years. I’ve also aided in many student productions at the School of Film and Animation, as well as many films of my own. Several of which received high regard from my peers and professors.

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Mark Butler, New Media Marketing Major

Hello, my name is Mark Butler. I am currently a third-year student at Rochester Institute of Technology. I am in the middle of getting my bachelor’s degree in New Media Marketing. I am expecting to graduate within the next two years after I study abroad in Japan.

My most notable work with RIT was for the foreign language department. During the fall semester of 2020, I was tasked with transcribing, translating, and adding captions to Japanese videos. These videos were both those requested by multiple Japanese professors and ones I found myself. These were eventually shown in Japanese courses. This experience has taught me to pay greater attention to detail while maintaining an efficient pace while working.

Ever since I gave a marketing course a try, marketing has become a passion of mine. Not only have I enjoyed the various marketing courses I have taken, but I also find myself applying it in the real world as well, looking at activity from various companies and briefly analyzing what marketing tactics they have utilized. I am eager to learn as much as I can about the field of marketing, and I cannot wait to enter the workforce and truly see the inner workings of the world of marketing. I am hoping to get some real-world experience with the marketing co-op that I am aiming to achieve this coming summer.

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Meet Alexander Rohring, New Media Marketing Student

Hi there–nice to meet you! I’m Xander, a 20-year-old studying New Media Marketing at Rochester Institute of Technology, originally from Victor, NY. I’m a hard-working, problem-solving student with a minor in Advertising and Public Relations, returning to RIT in the fall to complete a Master of Business Administration degree with a concentration in project management.

My areas of interest include content marketing strategy & generation, social media marketing, copywriting, advertising strategy, and search engine optimization. I have experience working on these types of projects at my work on campus as the social media manager for the RIT Honors Program and at my co-op this past summer working on marketing for Poseidon Systems, a local engineering firm. These have both been rewarding experiences that have helped me develop my skills as a marketer and young professional.

At RIT, I have been inducted into Beta Gamma Sigma, an internationally recognized honors society for AACSB accredited business schools. Additionally, this year I was honored to receive the Outstanding Undergraduate Scholar award that celebrates the top 1% of undergraduate students at RIT who are able to maintain a high standard of academic excellence while also giving back to their community through civic or volunteer work, conducting research, or being engaged in a co-op or work in their field of study.

Interested in Learning More About Me?

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Gigi Ye – Designer & Marketer

Hello there, my name is Gigi Ye! I am a student at RIT, expected to graduate in May 2021, pursuing a bachelors in Industrial Design and a minor in Business Marketing.

I am originally from Queens, NYC but I look forward to relocating to where the jobs and experiences take me. At RIT, I have worked for FMS Special Events and the Library Archives. These on campus jobs have taught me good customer service skills, processing and organizing materials, and many other tools on the backend of websites.

Now, Industrial Design and Marketing may seem like two very separate occupations, but they actually go hand-in-hand. Through the business courses I have taken, I have learned how to start-up a business, create campaigns and websites, and optimize trends and social media to get people excited about the latest products/services.

My most recent industrial design co-op with Procter & Gamble has provided me with the opportunity to work alongside many professionals in various fields and skills sets. I learned to conduct research and lead user interviews to justify and improve upon my concepts and methods. My design work helped bring ideas to life through storyboarding and illustrations.

In the near future, I hope to continue to improve myself and grow as a designer and an individual. Feel free to check out my resume and portfolio site below!

Check out some of my work! Gigi’s Portfolio

Connect with me! LinkedIn

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Jack Blommel – B.S. Candidate

Welcome visitors!  My name is Jack Blommel.  I have completed an Associates Degree in Computer Generated Animation and Digital Design from Lehigh Carbon Community College and am currently progressing through a Bachelors in New Media Marketing and Management Information Systems at Rochester Institute of Technology where I expect to graduate in 2022.

I started my own business at 16 and have been growing it ever since in order to fund my college ventures and to date currently have no college debt or student loans because of this venture.  Going through this process at a  young age has taught me how to market myself, my services enrich the community around me.  

Please feel free to check out my resume and my work at the link below!  If you would like to contact me for any reason, my phone number is 484-280-3477