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Tommy Kane

Tommy Kane- He’s Got Game!

Hello.

My name is Tommy Kane and I am a first-year Graduate student at the Rochester Institute of Technology (RIT). I received my undergraduate degree in Management from the same school in 2019. I am originally from Syracuse, New York. I have two jobs on campus, and both of them involve sports. I am a statstician for the Athletics Department, which means that I assist the Sports Information Director during the games by recording statistics for the Athletics website. Also, I work for WITR 89.7 on a radio talkshow about the hockey team here at RIT. The pre and post-game show is called Tiger Tailgate and I use my expertise to talk about the upcoming games and about the prior games. I enjoy this because it is fun to do and there is always something different when it comes to hockey. This past summer, I worked at a cold storage logistics company called Americold Logistics, where I was a Operations Intern. I was tasked with developing a program, called Direct Put Away, that would tell the forklift operators where to put the inbound freight. This was a fun experience for me because I got to see how a real-world business operates and what the dynamics are.

Now, you know just a little more about me!

Connect with me on LinkedIn

My resume is here:

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Marina Khachatryan

Marina Khachatryan – MBA student at RIT

Summary

Creative marketing professional who thrives in collaborative environments. Experienced in developing multi-channel marketing strategies and utilizing social media to boost brand engagement. Comfortable with taking responsibility in ambiguous situations and effective at ensuring transparent communications to deliver efficient results. 

About myself

My name is Marina Khachatryan, currently, I’m an MBA student with Marketing concentration at Rochester Institute of Technology. My main area of interest is the demand generation for innovative tech companies.

My previous experience is mostly in social media marketing. As a social media specialist, entering a new environment I concentrate on understanding the overall marketing strategy of the company in order to align the social media presence, as well as developing an engaged community of customers. I strongly believe that Social Media Channels should support marketing goals and add value as an important touchpoint. Moreover, regardless of the industry, the high quality of the content is a must, while the messaging should be narrowly focused. My primary goal in community management is to attract customers to interact with the brand through social media, as well as prospects to learn about the brand and develop trust. I also have a successful experience in paid social media marketing, developing cost-effective campaigns and audiences.

Skills: Google Analytics, Facebook Ads Manager, WordPress, Contentful, Salesforce, Animoto, Canva, Photoshop, Video Production, Visual Storytelling, Influencer Marketing

Please connect with me via LinkedIn.

Or download my Resume below.

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SEMA

Brooks Vertoske, MBA

Hello! My name is Brooks Vertoske, and I am originally from Horseheads, New York. After graduating from Horseheads High School in 2016, I decided to further my education at Keuka College from 2016-2020. During my four years at Keuka College, I was a captain of the baseball team, while also having the opportunity to complete five internships. My five internships were with the following: Keuka College Admissions, Watkins Glen International, Elmira Enforcers Hockey, Elmira Downtown Development, and Perry and Carroll Insurance Agency. During my senior year, I was able to maintain a 4.0 GPA and was rewarded as Marketing Student of the Year. After four quick years, I graduated from Keuka College with a Bachelor’s Degree in Marketing. As of now, I am currently an MBA student with a concentration in Digital Marketing at Rochester Institute of Technology. I will be pursuing my MBA until August 2021, which I will then open myself up to employment opportunities. During my final year of education, I will be competing in baseball during the spring of 2021 as well. On top of that, I will also be assisting professors within the Business Administration Department on campus. Sports have always been a major part of my life, which is why I would love to work in the sports industry in the future. However, I will be open to all opportunities in August 2021. If you would like to learn more about me, my interests, or experiences, feel free to reach out to me. You can also visit my LinkedIn or check out my resume!

https://www.linkedin.com/in/brooks-vertoske-b78128188/

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SEMA

Kasey Mathews – MBA Candidate

Who I Am

Kasey Mathews is an MBA student at RIT’s Saunders College of Business. With concentrations in both Marketing and Public Policy, he is dedicated to ensuring clear and concise communication.

Kasey is passionate about the work he does, and stresses the importance of collaboration, especially across various disciplines. Through both his undergraduate and graduate studies at RIT, he has been heavily involved in multiple projects and organizations in every part of the university experience.

What I Do

Through Reporter — RIT’s only fully student-run magazine — Kasey has consistently published journalistic content with real impact to the RIT community, whether they be students, faculty, staff or alumni. He has risen to become the Editor in Chief of the organization, managing a 100-person staff and a budget in excess of $150,000.

Kasey also joined the RIT Orientation program in Fall 2016, welcoming new students to RIT every year. In Fall 2020, Kasey took on a leadership role within the program, coordinating the schedule and managing all hiring, training and other personnel management responsibilities. Along with a team of five other coordinators, he achieved a smooth transition for new students into their new lives at RIT, ensuring comfort, support and education despite operating within the height of the COVID-19 pandemic.

As a brother of Delta Sigma Pi — one of the largest, co-ed professional business fraternities in the nation — Kasey has gained valuable leadership skills while continually giving back to the student business community and the greater Rochester community nearby.

Kasey has also been involved in other capacities. He holds a Graduate Assistantship in the university’s LGBT Center, has served as a peer mentor within Saunders College for three years, was awarded entry into the Saunders Graduate Fellowship that connected him with industry mentors in Toshiba and 2logical as well as working with the Study Abroad Office to promote the accessibility and developmental experiences of study abroad.

With passions for cross-cultural communication and marketing policy, Kasey is ready to take on any project that deals heavily in communications, from Government Relations to Social Media Advertising. 

Connect with me on LinkedIn

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Adrianna Wellin

Adrianna Wellin, RIT MBA Candidate

Hi there, my name is Adrianna Wellin and I’m from Churchville, NY. I just recently completed my bachelor’s degree in New Media Marketing at the Rochester Institute of Technology in May of 2020. I am now pursuing my MBA, also at RIT, with a concentration in Digital Marketing.

Over the course of my undergraduate degree I completed two co-ops. The first, as an undergraduate research assistant for Dr. Neil Hair, Director of RIT’s Innovative Learning Institute. In this position I designed a qualitative research study to identify critical attributes of website quality including design, functionality, and usability. My second co-op I completed at Dixon Schwabl Advertising as a New Business Intern where I worked on an integrated marketing strategy for a non-profit client account utilizing re-branded social media, public relations tactics, and future digital media investment opportunities. Although I learned a lot from both positions, they weren’t exactly the right fit for me. 

Through my experience as a member of Delta Sigma Pi, a co-ed professional business fraternity which I joined my sophomore year of college, I learned I have a much larger passion for helping create an impact on the community and building strong, lasting relationships. Even when I was younger, I’ve always believed that an individual’s ability to influence those around them and spark change is extremely powerful. Therefore, creating a lasting impact on the community around you, in my opinion, is the most valuable way to spend your life. That’s my dream job and in the future I hope to find a position that allows me to make a larger impact. 

Want to learn more or get to know each other? See the links below to connect with me on LinkedIn or download my resume!

Connect with me on LinkedIn!

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Raj Murthy

Raj S. Murthy – Scholar, Professor, Consultant

A rare picture of Raj S. Murthy Ph.D. in his home office

Hello there. My name is Raj S. Murthy, most people who know me call me Raj. I am the J.Warren McClure Research Professor in Marketing. I hold a Ph.D. in Business Administration (Specialization – Marketing), a Masters in Business Administration (Management of Information Systems) and a Bachelors in Engineering.

I remain an active business consultant and typically conduct research on topics closely related to quantitative analytics, research methodology and branding. My research has been featured in the Harvard Business Review (2 cases) and MIT’s Sloan Management Review as well as published in top academic journals such as the Journal of Management, Journal of Marketing Management and Business Horizons among others. My consulting engagements across various companies including Sprint, The World Bank, Dun & Bradstreet, Nuance Communications and Cognizant Technology Solutions among others.

I was the recipient of the Eisenhart Award for Outstanding Teaching for AY2015-16, which represents RIT’s highest recognition of exemplary teaching. I strongly believe in a learning-by-doing philosophy. By combining pro-bono projects for local firms in the Rochester and surrounding community, members in classes help local businesses build their online presence and understand their customers better. We have been able to help over 120 local and national businesses grow their firms.

I typically teach several classes all centered around data and analytics. Take a look at my resume below

Connect with Raj on LinkedIn.